Tag Archives: Rolling Rock

The Great Deceit.

The Great Deceit.

Last night before meeting up with Dom and Kelly we went to Merkle’s to catch the Mets game. I had a couple Rolling Rock’s before I noticed the pledge on the back has been amended:

 

 

TO HONOR THE TRADITION OF THIS GREAT BRAND, WE QUOTE FROM THE ORIGINAL PLEDGE OF QUALITY:

“FROM THE GLASS LINED TANKS OF OLD LATROBE.

WE TENDER THIS PREMIUM BEER FOR YOUR ENJOYMENT, AS A TRIBUTE TO YOUR GOOD TASTE.

IT COMES FROM THE MOUNTAIN SPRINGS TO YOU”

“33”

Where to begin. As you can imagine I’m pretty pissed. Jim Wallis warned me about this over several Yuengling’s one night but I didn’t really listen. I mainly drink Rolling Rock during football season so it’s been a while. I like how they ‘quote’ from the original pledge because they can’t ‘honor’ the plege. Instead the honor the idea of the pledge but no they pledge. Which is not honoring at all. It should just say “We liked what it said on the bottle before but none of that is true now, so shit was made in New Jersey.”

Looks like I’ll be drinking Iron City this football season since beer is the last commodity to cross the Appalachian Mountains with any consistency.